heimish®

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Modern and effortlessly chic. Heimish (hey-mish) is a new Korean brand that focuses on an individual’s uniqueness and beauty. Makeup that lets YOU stand out, not the makeup itself.

It is a common make-up that anyone can use. It effortlessly draws attention and can win one’s heart even if applied lightly. It should not be “your make-up”, but “you, wearing the make-up”. TIP include dailism and all clean balm to help you achieve this season's hottest looks.

Heimish was a relatively new brand when I was in Seoul last year and it was mighty difficult to get my hands on this coveted product. Their All Clean Balm quickly gained a cult-like status in Korea and for good reason.